
ENERGISING POSITIVE IMPACT
STRATEGY | FACILITATION | RESEARCH | SUSTAINABILITY
YOUR BUSINESS CHALLENGES
1 / UNDERSTANDING YOUR CUSTOMERS BETTER
You want rich cultural and personal insights, with a particular interest in the future and sustainability. You want strategic direction to create meaningful relationships with your consumers.
2 / UNDERSTANDING YOUR KEY DECISION MAKERS BETTER
You need to manage stakeholders and understand the perspective of influencers and decision-makers. You need a confident interviewer to get the insights to propel your project forward.
3 / BRING YOUR TEAM TOGETHER
You want your team working together to create innovative solutions. You need a workshop to unleash their spark and an effective process to get them connecting better.
4 / GIVE YOURSELF THE PERSONAL AND PROFESSIONAL EDGE
You are already successful in your career, but you feel there is a piece of the jigsaw you need to level up to the next stage of personal and professional growth. (Click for Executive & Life Coaching section here)
HOW I CAN ENERGISE YOUR POSITIVE IMPACT
Big picture thinking and getting into the detail of the challenge can be hard, but I have been practicing it for 20 years with people and businesses on all 5 continents.
I empathise and listen like a ninja to really unpack and define the issue. Then I work with you and the audience to create effective solutions. On larger projects, I work with expert associates I trust for additional firepower.
We must stop seeing strategic and creative thinking as two very separate things. If we are only logical, we miss opportunities (and frankly, AI can do all that now!) but equally if we are only creative, we cannot take action and bring others on the journey with us. The two must be combined.
I can give you the answers or I can help you and your team unleash your innovative thinking in facilitation projects. And I can help you build your problem solving muscles as your Creative Executive Coach.
Either way, I am the person in your corner who can help you get the edge.​
PREVIOUS PROJECTS
WORKSHOP FACILITATION
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GOVERNMENT ORGANISATION
I facilitated nine workshops across departments with groups of 12-35 people. The purpose was to develop greater empathy and understanding of customers.
IMPACT: Greater Cultural Cohesion and Audience Segments created to direct future product development.
INTERNAL INSIGHTS
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INTERNATIONAL TECH GIANT
Dublin has become a hub for technical innovations and skills. Understanding a very specific internal audience was required to develop effective communications.
IMPACT: Internal audience understanding unlocked and clear direction on all creative internal and external communications.
CREATIVE STRATEGY
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UK & IRELAND FMCG
I worked with the client and creative team to clarify the brand architecture and positioning of sub-brands, then I laid out the creative insights for each sub-brand.
IMPACT: Creative strategy & digital communications plan for the brand and sub-brands agreed by all stakeholders.
SUSTAINABILITY COMMUNICATIONS STRATEGY
GLOBAL SOLUTIONS LEADER
I uncovered citizen insights to provide solid direction for sustainability communications strategy. Then I worked with the marketing team to develop out the creative concept.
IMPACT: Global sustainability communications strategy that led to an Award Winning campaign.
INTERNAL CULTURE & COMMUNICATIONS
LEADING THIRD LEVEL INSTITUTION
Group Coaching with the department to reflect on their challenges, issues and ideal ways of working together. We developed their listening skills, understanding of different points of view, and vision to move forward.
IMPACT: Cultural cohesion among a department that were struggling to move forward. Direction agreed & commitment to positive team behaviours.
SUSTAINABLE INNOVATION
LOCAL DEVELOPMENT AUTHORITY
Designed an innovation sprint to develop sustainable uses for derelict heritage buildings with a cross-functional team. It was a complex project that had to be cognisant of a variety of stakeholders, regulations and potential customers.
IMPACT: Greater team unity and clear guidelines on how to move forward with sustainable innovation projects.
SOME OF BRANDS
I HAVE POWERED
IN THE PAST






























